But what do I plan to talk about at the meeting? And do you want to join me?
For starters, there is an open Call for Proposals for sessions due mid-September. As I wrote last week there are some good ideas I've been considering that would be of interest to attendees and would take advantage of my previous work. I've since narrowed it down to these two. If you would like to help with them or have ideas of your own to add, please let me know. I'd love to make these as inclusive as possible with the participation of a wide variety of people. In other words, doing it the citizen science way.
- For Love and Money: Business models for creating a citizen science industry infrastructure that supports, and benefits from, the work of citizen scientists.
An important finding of my poster for the 2012 Citizen Science Conference was that "... the strongest positive correlation for all interactive citizen science projects is the availability of a reward." This piqued many people's curiosity and was the source of many discussions at my poster. While they all agreed with the sentiment none had a really good (and cost-effective) way of doing that, and they were looking for advice. Unfortunately this is a "chicken and egg" problem where you need scale to drive benefits that bring monetary rewards, but getting to that scale required monetary incentives. So we need to break this logjam and incrementally create a self-sustaining infrastructure that will support our efforts.
This fits under the theme of "Tackling grand challenges and everyday problems with citizen science" by addressing the only way to ensure extensive data collection and public participation in scientific research - by introducing a profit motive. This half hour session will include independent research on existing techniques, analogies to other scientific fields, select experiences from current companies in the field, and impact analysis of existing projects that include profit motivators.
The big challenge here is providing organization and self-sustaining momentum to the citizen science movement. Currently we are reliant on people's good will and free time for their participation. This applies across all of the various scientific fields that citizen science impacts, such as medicine, ecology, astronomy, and climate change. While this has worked for the time being we need to find ways to bring the POTENTIAL for amateur scientists to earn money from their work. To do that, companies need to be able to profit from the work of amateur scientists.
I see this session unfolding in the following way:
- Demonstrating need for a profit motive beyond altruistic, educational, and other motivating factors
- (Non-financial) Ways Profit Helps Citizen Scientists
- Ways to Benefit Companies
- Analysis of Current Profit Motivators (Quantitative)
- Analysis of Current Profit Motivators (Qualitative)
- Challenge Projects
- "Door Prizes" based on participation, not results
- Non-cash incentives
- Building the Infrastructure
- Initial Steps
- Middle Steps
Through this session, we will see how developing an mutually beneficial infrastructure can help all participants and will lay out a course for achieving that vision.
- Final Vision
The big question is how large and long this talk will be. There is a short version I can do as a solo speaker that should engage the audience and provide a lot of new perspectives to spark discussion. And I'm already planning to include insights from some people already trying to make this work. But I am still looking for some people/companies with experience partnering with and profiting from citizen science efforts. If you are one of these people and would like to join the discussion, I'd love to make this a larger panel discussion for the full conference.
- Transparency in Government-Funded Research: Pros and Cons from a Citizen Science standpoint